FACT: There are approx. 3.5 billion searches made every day on Google.
FACT: 40% – 50% of ALL Google searches result in an Ad Click!
Google Ads (and online advertising in general) isn’t just about the text ads you see on the results page when you use Google to search for something. There are a number of options open to you to help increase sales for your business. We are here to help you achieve maximum success from your campaigns for minimum costs. We optimise your campaigns so that you get the best return on your investment.
Google Ads is like growing a Money Tree! It is a documented fact that for every £1.00 you invest into a Google Ads campaign you get on average £2.00 back. You should double your money!
However, like all trees, this money tree takes a bit of time to grow and needs to be nurtured to produce the best “fruit”. This is where we come in. We understand how best to look after the tree, to cut away dead wood (under performing ads and keywords) and streamline things so you get the best return for your investment.
Case Study: Vivafit
We took over an Ads campaign for a European company selling Ladies only gym franchises worldwide. Their campaign was bringing in results but was costing them a lot for each converted click. Our brief was to increase the number of conversions and bring the cost down. As the table below shows, we decreased the monthly spend by about 500€ per month, increased the number of conversions and cut the cost per conversion by about 75€ in September and by about 100€ in October compared to August. This trend continued and we settled on a conversion cost of around 50€ after approx. 6 months.
The text ads you see on Google's results pages need to catch the eye and get your offering across in a concise manner. We write your ads to ensure they work for you
Display ads are shown on sites within the Google Network. They are prominently placed to attract clicks. Our design team will work with you to create effective ads
Promoting your products via Google Shopping is a great way to draw interest from customers. Your products are promoted on search pages effectively. We can help you set up a Google Shopping campaign
Promoting your goods or business using video is a powerful way to get your message out to your customers. We can help you create a video, create an animated video or utilise a stock video for your business
Remind your potential customers that what they looked at on your site is still available to them. We will set up an effective remarketing campaign to drive sales
Apps are a great way to engage with your customers. Sending free push messages with offers or incentives drives traffic and sales
Here are some of the software and platforms that we work with, ensuring we have the development capability for almost any project.
We deliver globally, providing result-driven project management and seamless communication.
We shape brands through exploration, applying in-depth research to challenge assumptions at every turn.
Our design approach is to simplify. We embrace the joy in creating something unique that is easy for end users.
Using modern technologies, we build with efficiency and skill, creating flexible and scalable business-driven solutions.
We take an iterative approach to both our work and our practice, always looking for ways to improve what we do.